Privacy Policy

This Privacy Policy explains how AFFILIATE CENTRAL LIMITED ("we", "our", or "us"), a company incorporated in England and Wales with registered number 06382100, collects, uses, protects, and discloses information when you download, install, or use any of our mobile applications distributed via the Google Play Store or access our website (affiliatecentral-ltd.co.uk).

1. Information We Collect

Depending on the specific application or service you interact with, we may collect:

• Technical & Diagnostic Data: Device model, operating system version (Android OS), unique device identifiers (Android Advertising ID), network operator, crash logs, and performance metrics to troubleshoot issues and optimize performance.
• Usage Analytics: User interaction events (screens viewed, feature usage frequency, session duration) aggregated anonymously to improve user experience.
• Communications Data: Any information you voluntarily transmit when submitting feedback or contacting our support team (name, email address, inquiry contents).

2. Legal Basis for Processing (UK GDPR / EU GDPR)

We process personal data in accordance with the Data Protection Act 2018 and UK GDPR under the following legal bases:

• Consent: Where you have granted explicit permission (e.g., opting in to personalized advertising or optional device sensors).
• Legitimate Interests: To maintain software stability, prevent fraud, debug application anomalies, and deliver standard mobile functionality.
• Legal Compliance: To comply with applicable statutory or regulatory requirements.

3. Third-Party Services & Google Play Services

Our applications may utilize standard SDKs and services provided by Google LLC and reputable analytics/advertising partners, including:

• Google Play Services: Required for application distribution, licensing, in-app billing, and push notifications.
• Firebase & Google Analytics: Used for diagnostic crash reporting and aggregate software diagnostics.

These third parties operate under their respective privacy policies and data protection standards.

4. Children's Privacy

Our general applications are not directed to children under the age of 13. We do not knowingly collect personally identifiable information from children. If you become aware that a child has provided us with personal information, please contact us immediately, and we will promptly delete such records.

5. Data Retention and Security

We employ industry-standard organizational and technological safeguards (encryption in transit via TLS/HTTPS, restricted access protocols) to protect data from unauthorized access, alteration, or disclosure. We retain analytics data only as long as necessary to satisfy operational maintenance requirements.

6. Your Data Rights

Under UK and EU data protection regulations, you have the right to:

• Request access to copies of your personal data.
• Request correction of inaccurate or incomplete data.
• Request erasure ("right to be forgotten") of your data where applicable.
• Object to or restrict the processing of your data.
• Reset your Android Advertising ID at any time via your device's Google Settings.

7. Data Controller & Contact Information

For any inquiries, requests to exercise your data rights, or questions regarding this Privacy Policy, please contact our Data Protection Officer: